Digital Marketing Ostbayerische Technische Hochschule Amberg-Weiden
- Degree
- Master of Business Administration
- Standard period of study (amount)
- 4 semesters
- Location
- Weiden
Overview and admission
Study Type
graduate
Admission semester
Summer and Winter Semester
Area of study
- Marketing, Distribution
- Media Management
Target group
The Digital Marketing (MBA) course is a postgraduate Master's program with an application-related profile. It is aimed at professionals who have already completed a university degree with the need to be able to successfully meet the digital challenges in companies and especially in online marketing and sales.
Annotation
The aim of the course is to train prospective managers in the subject areas of leadership in the digital age, digital marketing and in dealing professionally with digital challenges in sales-oriented processes in the company.
Lecture period
- 15.03.2022 - 08.07.2022
- 01.10.2026 - 17.01.2027
Application deadlines
Winter semester (2026/2027)
Application deadline for Germans and inhabitants
01.05.2026 - 15.07.2026
Special deadlines apply to postgraduate Master’s courses.Deadlines for International Students from the European Union
01.05.2026 - 15.07.2026Deadlines for international students from countries that are not members of the European Union
01.05.2026 - 15.07.2026Enrollment deadline for Germans and foreign students
Enrolment is made online.
Summer semester (2022)
Application deadline for Germans and inhabitants
15.11.2026 - 15.01.2027Deadlines for International Students from the European Union
15.11.2026 - 15.01.2027Deadlines for international students from countries that are not members of the European Union
15.11.2026 - 15.01.2027Enrollment deadline for Germans and foreign students
15.11.2026 - 15.01.2027
Tuition fees
plus student union fee (52 euros per semester)
Languages of instruction
Main language
German



