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Marketing

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Degree

Bachelor of Arts

Standard period of study (amount)

6 semesters

Location

Ludwigshafen

Overview and admission

Study Type

undergraduate

Admission semester

Summer and Winter Semester

Area of study

Marketing, Distribution

Focus

Consumer Behaviour, Marketing Research, Conceptual Marketing, Offer Management, Communication Management, Marketing and Distribution Management, Customer Relationship Marketing, E-Commerce, General Business Administration

Admission modus

selection by the HEI

Admission requirements (Link)

Lecture period

  • 23.09.2024 - 11.01.2025
  • 10.03.2025 - 14.06.2025

Application deadlines

Winter semester (2024/2025)

  • Deadlines for International Students from the European Union
    There are degree courses with different application deadlines. Please visit our website for information: https://www.hwg-lu.de/service/studierendenservicecenter-ssc/informationen-fuer-studieninteressierte
  • Deadlines for international students from countries that are not members of the European Union
    There are degree courses with different application deadlines. Please visit our website for information: https://www.hwg-lu.de/service/studierendenservicecenter-ssc/informationen-fuer-studieninteressierte
  • Application deadline for Germans and inhabitants
    01.05.2024 - 15.07.2024

Summer semester (2025)

  • Application deadline for Germans and inhabitants
    01.11.2024 - 15.01.2025

Languages of instruction

Main language

German

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