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Business Administration/Media Management and Advertising Psychology

Pforzheim University of Applied Sciences - Design, Technology, Economics and Law • University of Applied Sciences • Pforzheim

Overview

Main instruction language
German
Further Languages
English
Standard length of studies
7 semesters
Degree
Bachelor (Bachelor of Science)
Areas of Focus
Media Management, Consumer and Advertising Psychology, Marketing, New Media, Media and Corporate Communication
Tuition fees
https://www.hs-pforzheim.de/studium/vor_dem_studium/bewerbung/gebuehren/

Admission

Admission requirements (Germany)
90% of study places are awarded via the university's internal selection procedure with the following selection criteria:
Initially, a weighted overall grade is calculated for the higher education entrance qualification. This is determined as follows:
Average grade in the university entrance exam (HZB) - 50 %
Individual grades of the qualification for admission to higher education in Mathematics - 30%
Individual grades of the qualification for admission to higher education in English - 20%
Then a weighted grade for the selection procedure, determined as follows:
Weighted overall grade for the qualification for admission to higher education - 70%
Result of the academic ability test - 30%
Participation in the academic ability test is voluntary; it can improve your chances of gaining a place to study but can never diminish them.
Admission requirements (Link)
https://www.hs-pforzheim.de/studium/vor_dem_studium/bewerbung/bewerbungswegweiser/der_fakultaet_wirtschaft_und_recht/
Admission Semester
Winter Semester only
Admission Mode
selection by the HEI
Website
https://businesspf.hs-pforzheim.de/studium/studierende/bachelor/bwl_medienmanagement_und_werbepsychologie?mtm_campaign=Hochschulkompass&mtm_kwd=Business%20PF%20-%20BW%2FMedia%20Management%20und%20Werbepsychologie

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